Know who your users are
Pulse segments your users automatically — from your highest-value customers to the ones about to leave. CLV scoring, engagement scoring, and feature adoption, all computed without a single line of SQL.
Everything included out of the box.
- Dynamic segments defined by AI from your actual user behavior
- CLV (Customer Lifetime Value) scoring per segment
- Feature adoption tracking — see which features drive retention
- Segment-level AI suggestions for retention and growth
- Works for retail, SaaS, fitness, or anything in between
Three steps. No setup calls.
AI reads your event stream
Pulse looks at what users actually do — orders, sessions, feature use, check-ins — and proposes segments that fit your app.
Review and adjust
Accept Pulse's default segmentation or tune the weights. Segment names, colors, and thresholds are yours to control.
Get segment-specific advice
For each segment, Pulse generates retention and growth suggestions — grounded in your own data, not generic playbooks.
Finding your at-risk 8%
Your 'At risk' segment grew from 6% to 14% over two weeks. Pulse shows you exactly which events those users stopped doing — and drafts a re-engagement plan targeted at that specific drop-off moment.
See exactly what each segment does.
Pulse computes behavior per segment without SQL — feature adoption, purchase patterns, engagement. You'll understand why VIPs are VIPs, and where at-risk users drop off.
- Feature adoption per segment — which features drive retention?
- Purchase patterns: AOV, frequency, total spend
- Engagement: sessions, session length, return rate
Suggestions tailored to each segment.
Pulse proposes concrete actions per segment — retention for at-risk, growth for VIPs, activation for new users. Grounded in your own data.
- Retention plays for at-risk and churning users
- Growth plays for VIPs and loyal customers
- Activation plays for new and dormant users
Got memberships? See which ones hold.
For apps with memberships: see how your segments break down by membership tier. Spot which tier holds your most valuable users — and which one is leaking.
- Stacked bar per membership tier with segment breakdown
- Spot which tier holds the highest-CLV segments
- Turn it off if your app doesn't have memberships
Ready to understand your data?
Connect your first data source in 2 minutes. See your first AI-generated dashboard in 5.
Free forever. No credit card. Cancel anytime.